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Anibal's thoughts on Online Marketing Strategy, Service Design, Tech, Innovation, Business and more…

Do Rosario’s Three Laws of Customer Centricity

The Three Laws of Customer Centricity (Beta)

1.    A company may not wilfully and knowingly harm the interests of a customer/partner/stakeholder or, through inaction, allow a customer/partner/stakeholder’s interests to come to harm.

2.    A company must, to the best of its efforts and resources, service the customers and put them at the centre of every business decision, except where providing such services would conflict with the First Law or Third Law.

3.    A company must protect its own long-term interests and existence as long as such protection does not conflict with the First or Second Law.


The above was an idea I derived from the famous Three Laws of Robotics, a set of three rules written by SF author Isaac Asimov (1920-1992), which almost all positronic robots appearing in his fiction must obey.

I was thinking of coming up with a “Three Laws of Customer Centricity” adaption, but I think the model still needs some tweaking here and there. Any ideas?

              





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  1. […] regards to Customer Retention and Customer Intimacy, perhaps the following is evidence that there are no such things as “costs” involved, rather we […]

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